Long messages get skimmed, and skimmed messages get misread. Make it shorter cuts filler, repeated points and hedging so the important part survives a quick glance.
It aims for about half the length but keeps every fact you included: names, dates, amounts and the actual request. Handy for texts, work chat, bios with a character limit and emails nobody will scroll through.
Examples
Hi everyone, I just wanted to quickly let you all know that, due to the weather forecast for this weekend, we have decided that the picnic that was planned for Saturday will now be moved to Sunday at the same time, which is 1 pm, and at the same park.
Hi everyone, because of the forecast, the picnic moves to Sunday. Same time (1 pm), same park.
I am a marketing professional with over ten years of experience who is passionate about helping small businesses grow their brands through creative storytelling and data.
Marketer with 10+ years of helping small businesses grow through storytelling and data.
Good for
- Bios and profiles with a character limit
- Updates for busy managers
- Texts that scroll off the screen
Questions
+How short will it be?
Usually around half. Run it again on the result if you need it shorter still.
+Will it cut important details?
It's told to keep every fact, request, date and name. Double-check numbers before you send.
+Is it a summarizer?
Not quite. A summarizer gives you the gist of something someone else wrote. This keeps your own message, just tighter.